Customer personas are fictional characters representing the people most likely to buy your products, visit your site or otherwise associate with what you do. Although they’re effective ways to understand…
Read MoreC-Suite Corner
Kevin Jordan: Prognostications, Predictions and Hot Topics for 2020
In a continuation of our Prognostications, Predictions and Hot Topics for 2020, here Consultants Collective member executive coach Kevin Jordan shares some articles that look at the workforce in the…
Read More
Control Your Email Marketing Schedule or It Will Control You
It sounds self-evident to say that your email marketing has to be relevant to your audience if you’re going to achieve any meaningful engagement. And yet, too often we see…
Read More
5 Tips to Create an Effective Instagram Marketing Strategy
Instagram has become one of the most popular social media channels, continuously counting more and more users. The latest Instagram statistics by Statista show that the social media app had…
Read More
Consultants Collective Corner: 2020 Can Be the Year You Conquer Work and Your Career
The following has been curated by Consultants Collective member, Kevin Jordan. This edition is an eclectic mix of articles, two excellent and thought-provoking TED Talks and cultural insights and musings….
Read More
Which tech marketing video trends will prevail in 2020?
My choice for most epic 2020 marketing prediction is Gartner’s “80% of Marketers Will Abandon Personalization Efforts by 2025.” None of my predictions are on that scale, but each trend…
Read More
Making Your New Website a Better Marketing Tool Than Your Old Website
With the turning of the calendar — and, frequently, budget cycles — marketers often turn their attention to new plans for the new year. This includes updates and overhauls to…
Read More
John Sigmon: Prognostications, Predictions and Hot Topics for 2020
Below is a continuation of our Prognostications, Predictions and Hot Topics for 2020 post. Learn what John Sigmon predicts is in store for us in 2020 and beyond: HR Technology…
Read More
AMP Up Your Digital Marketing: Employee Advocacy By The Numbers
The following is a sponsored article from our partner, GaggleAMP Digital marketers are always looking for the best methods to drive leads, opportunities, and reach their goals, and this requires…
Read More
Consultants Collective Corner: Stories Help You Make Sense Of Your Life & Other Articles
The following has been curated by Consultants Collective member executive coach, Kevin Jordan. This week’s edition has multiple articles and Ted Talks on the power and benefit of continuous learning and…
Read More
