“Tech Providers Will Pay Far More Attention to Sales Enablement” was one of “10 Fearless Predictions for B2B Tech Sales and Marketing in 2017” from Gartner technology marketing analyst Todd…
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How to triage customer experience projects
Right now, 9 out of 10 companies say they need to transform, and upwards of 60% of companies worldwide are in the midst of digital transformation. Their goal is to disrupt themselves and dramatically…
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Have you thought your CMS, SEO, and hosting strategy through?
While tools like cPanel can install CMS platforms like Drupal and WordPress into $3.95/month web hosting services with the click of a button, there’s the cheap and easy way and…
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Brand marketing: 4 ways businesses should be using press releases — but many aren’t
Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks…
Read More![In physics, horror vacui, or plenism, is commonly stated as "Nature abhors a vacuum". It is a postulate attributed to Aristotle, who articulated a belief, later criticized by the atomism of Epicurus and Lucretius, that nature contains no vacuums because the denser surrounding material continuum would immediately fill the rarity of an incipient void.[1] He also argued against the void in a more abstract sense (as "separable"), for example, that by definition a void, itself, is nothing, and following Plato, nothing cannot rightly be said to exist.](https://biznology.presstigers.dev/wp-content/uploads/2018/05/vacuum-cleaner-268149_1920-1-380x228.jpg)
Your online reputation abhors a vacuum in Google search
Before you embark on a costly campaign to repair your first two pages of Google search results after you, your company, your brand, or your product have been slandered or besmirched…
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5 KPIs for analyzing the success of social media customer service
Did you notice the buzz about Avengers: Infinity War on various social media platforms? When the trailer for it first came out, it was all people would talk about and…
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The rise and fall of the Trump lifestyle brand
The roller coaster ride behind the Trump brand and his merchandising empire over the past 20 years is a perfect example of what happens when a personal brand loses its…
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Online reputation pros require a year to fix Google Search
In response to negative search results on the first two pages of Google, even $30,000-a-month Enterprise level campaigns demand 12-month campaign contracts from their clients. We do this not because…
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Promotional Products Work Week
Next week is “Promotional Products Work Week”! It will take place May 14 – 18, 2018. It is promoted each year by the Promotional Products International Association. This annual event…
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An apology is not enough to be forgiven
Step one after your reputation is publicly eviscerated: retain a lawyer, a crisis manager, a PR shop, and an online reputation management agency like mine, Gerris Corp. Step two: turn…
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