Donald Trump recently praised President Putin of Russia with full admiration as “a leader far more than our leader” and that he “has very strong control” over Russia. As a…
Read MoreUncategorized
Punch hard through the entire campaign clear through to the final hours
When it comes to contract work, it’s essential that you keep on driving the ball well through the end zone. Never allow yourself to get lazy because there’s a lot of…
Read MoreSEO Copywriting Buzz: Part 2
Have you read studies recommending your blog posts should be around 2,000 words and thought, “How can I write THAT MUCH BLOG CONTENT all the time?” I hear you. I’ve…
Read MoreHow a smarter website can improve your marketing effectiveness, Part II
It’s time for part two of the three-part series of posts I began next month. (All of which are a collaboration with long-time colleague Scott Hornstein. We owe a tip of…
Read MoreHow even social media & social selling experts are getting LinkedIn wrong – Part 2
In my last post, I started to show how even the most recognized social media and social selling authors, experts, and consultants are getting LinkedIn wrong. I started this provocative…
Read More
Remember to market to your own influencer network
I really love influencer marketing. Too much. So much, in fact, that I often forget to do the sales and business development work required to keep Gerris Corp moving forward….
Read MoreSEO copywriting buzz
Want your sentences to have a wham-bam impact? Think short. Very short. Here’s why. Your reader is overwhelmed She receives over 100 emails a day. She’s scanning websites, answering emails…
Read MoreHow do your authors create better content?
We chant “quality content” as if it is some kind of digital marketing mantra, yet what does it really mean? How do we advise authors on exactly what makes content…
Read MoreHow even social media & social selling experts are getting LinkedIn wrong – Part 1
In previous posts, I shared how CMOs at Xerox, Lithium, G2Crowd, Wiley, and XOJet are getting LinkedIn wrong as they simply focused on brand awareness, reach, and filling the funnel….
Read MoreBiznology’s best info on influencer marketing
I am going to take advantage of the fact that every one of my favorite TV shows are on holiday to indulge in a “best of” Biznology blog post myself….
Read More
